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|MKT 3300 - Principles of Marketing|
Principles of Marketing (3-0)
A description and analysis of the ways in which goods move
to points of consumption. Topics studied include functions,
institutions, the marketing environment, markets, and
Restricted to majors: ACCT, BAMA, BSAD, CIS, ECON, FIN,
MGMT, MKT, and Minors in Business and Economics.
Prerequisites: ACCT 2301 and junior standing.
3.000 Credit hours
3.000 Lecture hours
0.000 Lab hours
0.000 Other hours
Schedule Types: Lecture (LECT), Independent Study (INDS)
Course Fee(s): None.
Marketing and Management Department
Busn Bachelor's Course (AACSB)